• Partnerships + Memberships
  • AIGA
  • Chicago Fair Trade
  • Chicago Sustainable Business Alliance
  • Chicago Women in Green
  • Design Can Change
  • Freelancers Union
  • Illinois Solar Energy Association
  • Net Impact
  • Local First Chicago
  • Advisory Board of Clean Air Lawn Care

Strassel Creative, Inc. (formerly Marissa Strassel Design) launched in 2002, merging a passion for design with a commitment to positive environmental and social change. Fusing experience and strategy, we deliver distinctive, thoughtful design solutions.

Profile

Strategy behind the design
We pride ourselves on a whatever-it-takes attitude, trailblazing creativity and conscientious project management - but the core element of our every design is strategy. We work with clients to develop effective, memorable and customized solutions.

A team approach
While we originally launched as a solo studio, we quickly recognized that many projects benefit from a team approach. We collaborate with a network of local professionals to offer web development, content management solutions, public relations, copywriting and social media and search engine expertise to provide the ideal team for your project.

Project process
We adhere to a well-defined and time-tested process to ensure all our client’s goals are met. We begin by asking questions and listening. Once we have a solid understanding of the client’s requirements and objectives, we brainstorm to create a variety of viable design solutions. Then we return to the client with a selection of the most successful designs to gain feedback and additional perspective. Incorporating this new information, we further refine our selection. Then we put the finishing touches on our best piece and present this final product to the client. We also provide ongoing design support and work with clients to track outcomes of our efforts.

Commitment to sustainability
We are committed to running our business with a mindful and responsible approach to our office space, client work and overall impact. We educate clients interested in operating more sustainably, encourage choosing local, chemical-free print shops, seek carbon-neutral hosting providers and have a firm understanding of paper options, offsets and certifications. Our studio is located within a shared office space to consolidate resources, and we recycle through a program we launched with the building’s management. Read our Chicago Sustainable Business Alliance profile to learn more.

We regularly volunteer and attend seminars to stay current on issues our clients face. There is always room for improvement; through innovation, we continue to find smarter and more responsible ways to work.